the shoot ...

Late in 2011 the team at Peter Millar apparel company based in Raleigh entrusted Exum Photography with their 2012 Fall catalog. We made and retouched over 550 photographs consisting of lifestyle and studio photography that now compile 3 unique catalogs; a men's casual wear line book, a women's casual wear line book, and a men's tailored clothing line book. Peter Millar is a high end men and woman's clothing company with deep North Carolina roots founded by Chris Knot and Scott Mahoney. Their designs are top notch and easily rival the apparel created by Ralph Lauren and others. Look for Peter Millar in resort golf club shops, Nordstroms and of course at PETERMILLAR.COM. All of the photography was shot in Raleigh and Durham, NC. This project had so many moving parts that it is with great appreciate that I THANK all the people involved. Thank you to the team at Peter Millar; Scott Mahoney, Chris Knot, Marcus Cecconi, Lindsay Browder, Sarah Ward, Keith Roberson, Mike Bowers, Joe O'Connor, Millie Graham, Lucia Finley, and the interns Elizabeth & Emily. Thank you to our tireless models Britt & Krista, our stylist Elle, the creative team at the PM marketing firm The Variable, David Jones and Matteson Fields. Thank you also to my invaluable team at Exum Photography that include Griffin Davis, Peyton Lea, and Joey Seawell. Exum Photography is looking forward to shooting the 2013 Spring line books.

our favorite shots
Pm_fall12_lifestyle 9-326-1_100 Pm_fall12_details Pm_brit_fall12 Pm_laydown_product Pm_tahoe_spread Pm_fall12_men Pm_fall12_lifestyle2
Peter Millar studio work
Shoe_belt_shrt Waterbeads Marino_stack Perforatedloafer Sweatrfleecestk_90

"Community Servants"

For 11 years running I have photographed the Legal Elite issue for Business NC magazine. This issue recognizes 14 top attorneys chosen by their peers for their outstanding work in different fields of law. Every year we come up with a theme based on a biographical question asked of each attorney. This year's the question was, "What community service efforts have been most meaningful to your personal development? Each portrait tells the story almost without copy. Here is the list of the attorneys, their field of law and their community service: Billy Clark, Environment, Board Member Golden LEAF, Johnathon Heyl, Antitrust, volunteer Call 4ALL, Renee Hughes, Employment, Big Sister, George Sistrunk, III, Real Estate, Chairman St. Peter's Homes, Inc., Graham Holding, Tax & Estate Planning, member of Carolina Pro Advisors Cabinet, Christian Stevens, Young Gun, soccer coach, Kenneth Greene, Bankruptcy, Greensboro Day School board member, Locke Clifford, Criminal Defense, patriot as Uncle Sam, Eric Mills, Intellectual Property, Coast Guard Officer, Amalie Tuffin, Business, birder, Bill Gammon, Construction, Rex Hospital charity golf tournament chairman, Lisa Inman, Corporate, supports SKJAJA Fund that provides art scholarships to students. For more information please pick up a copy of the January 2012 issue of Business N.C. Magazine. www.businessnc.com

2012 Legal Elite Portraits
Heyl_brawley Sistrunk_greene Clarke_tuffin Holding_inman Hughes_stevenson Gammon_barefoot
Simplify

When it came time to brainstorm ideas for our annual Exum family Christmas card, we were tired. We were wrapped up in Bella and Sawyer's busy schedules, school and work and longed for more "down time" with our family. We wanted to create a photo that would capture this seemingly elusive dream--a simple, beautiful family experience. Of course, Steve and his team managed to execute this flawlessly, but creating the photo wasn't so simple. On our "quest for simplicity," we dug up a tree in the dark on a mountain (don't ask) and then two weeks later drove it to the beach and "planted" it in the sand where we wrapped it in hundreds of lights and lit it up with a generator which roared in the dunes as we ran up and down the beach barefoot with frozen toes. You may ask, "was it worth it?" Absolutely, we were together. May we all cherish the simple, beautiful moments shared with those we love. Merry Christmas - The Exums of Elon

2011137_0009 2011137_0022 2011137_0028 2011137_0059 2011137_0155 2011137_0172 2011137_0614
Fwm_bday_front
HOPE YOU HAVE A BLAST!

My good friend and financial advisor Rick Fisher knows the value of his network of family, friends, and clients. Rick is a successful family man, businessman and community leader. He works tirelessly at all three and has been an inspiration to me. I was honored when he asked if I would create a memorable Fisher Wealth Management Birthday card. The fact that Rick has always sent a personalized birthday card shows how much he cares about his network. The fact that he and his staff were willing to go to great lengths to help my team pull off the card "HOPE YOU HAVE A BLAST!" illustrates just how special is Rick's team at Fisher Wealth Management. FYI - No Armani or Gucci suits were hurt during the execution of our photo shoot. All participant's brought second hand clothing that could be sacrificed for the cause.

Special thanks goes to Rick and his associates, Dick, Wllly, Johnathon, Tina, Patsy, Vicki and Emily for their enthusiastic cooperation. A big thanks to Rick's daughter Candace pictured helping us with our mayhem during our cake and icing backyard sling fest. Thank you to my associate Griffin Davis for his help setting up the shoot and his stellar retouching of the final images. His work breathed life into the imagery. Many, Many thanks to my mother-in-law and super-creative set design coordinator Elizabeth Hensley (aka - Squeaky). Thank you to Terry Christian for her "explosive" make-up application. Thanks to our amenable baker Jorge from Compare Foods who made a beautiful AND delicious cake. A HUGE thanks goes to my graphic designer Rob Edwards of Prairie Dog Illustrations who helped conceive the exploding cake idea, the card verbiage AND who worked on multiple drafts until I was happy. I think I drove him a bit crazy with all my requests. For some very sound and grounded financial advise please contact the team at Fisher Wealth Management. Tel: (336) 532-4396 Website: http://www.fisher-wealthmanagement.com/

2011084_171 2011084_185 2011084_195 2011084_193_191 2011084_197 2011084_205 2011084_173 2011084_008